About the studio
Max Italiaander
Founder & Creative Director
I’ve never really stayed in one lane. I started in animation and live visuals, then worked across projection mapping, theatre, museums and spatial media.
Each taught me something different about rhythm, atmosphere, narrative and the audience’s place inside a story.
That mix matters because the briefs I’m most useful on rarely fit neatly into one discipline either. Studio Max is where those experiences come together.
Atmosphere opens people up. Story gives it meaning. Technology earns its place.
A studio built around the idea
I lead every commission, then build the team around what the project actually needs. That might mean senior designers, producers, artists or technical specialists I trust.
I stay close from the first conversations through production and delivery, while the team scales around the work.
The team can change. The creative accountability doesn’t.
For agencies and partner studios, I can also step into an existing team and lead a defined creative workstream.
Selected experience
Studios and brands I’ve worked with, independently and as part of a team.
